Promotes eating only one type of food
Has rigid food rules
Expensive supplements , foods or ingredients
Recommends the use of non nutritive non food items such as charcoal and clay.
Hype from unqualified celebrities and public figures.
Implies food can change body chemistry
Avoids whole food groups.
Recommends food by DNA or Blood groups.
Sells a Quick fix.
Big promises and effects without lifestyle change
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